Farmyard Darlings Letter #5: Ten (Well, Eleven) Things I’ve Learned After Starting a Business
1. You can’t be good at all things. Just be sure to kick ass where you can. And realize that you’ll end up spending 20% on what you love to do and what you’re good at and 80% on what you don’t like to do. But be sure to never lose sight on why you started the business in the first place. (Oh, and be prepared to answer a S---load of email!)
2. Don’t go into debt. Don’t let debt be an albatross around your neck. Credit cards are like your best frenemy and are good for one thing. To earn good credit. Period.
3. Block out distractions. Stop Instagramming pictures of your horse. Or binging on Netflix. Or sucking down Chardonnay at lunchtime.
4. Be clear about WHY you started the business in the first place. And saying “Because I think it would be fun!” is really not a good business strategy.
5. Find a lot of mentors. Make sure that they are a helluvalot smarter than you and be sure to ask them a lot of questions.
6. Don’t work weekends. Well, that’s just plain ol’ funny talk. Pinning on Pinterest and Picking through old barns isn’t really work, is it?
7. Be productive. Be organized. Keep an eye out for those cracks because something will most likely fall through them unless your organization routine is super stellar.
8. Read a lot. And not just “Who Moved My Cheese?” or the infamous college graduation gift of “What Color is Your Parachute?” Devour anything and everything that helps you move your business forward.
9. It’s really okay to work with a friend. Yep. Really it is. Your friendship comes first. Business second. (Well, really, family first.)
10. Don’t procrastinate. One of the most popular brand campaigns of all time (in my opinion) was Nike’s “Just do it.” (Personally, I would add “Just Do it” Dammit.)
11. Salt heals everything. I kind of knew this before starting a business. After you’ve sent out an email campaign with a gazillion errors, sometimes a good ol' salty cry really helps – (followed with a super salty-rimmed margarita of course.)
Looking forward to many, many more Farmyard Darlings years if my perennially positive business partner will still have me.
So, now, it’s your turn. What have you learned after starting your business?